Which American company named themselves after a character in Moby-Dick?
Mental Floss - In honor of Captain Ahab’s vessel, the world’s largest coffeehouse company was almost named Pequod. Co-founder Gordon Bowker really liked this idea, but his creative partner Terry Heckler was much less enthusiastic. “No one’s going to drink a cup of Pee-quod,” he said. Instead, the company christened itself after Mr. Starbuck, Ahab’s first mate and an oft-ignored voice of reason.